Using Postcards As A Marketing Tool To Get More New Customers

Getting new prospects and customers into your place of business isn’t easy to do. You have to worry about all kinds of things before you can turn your lead into a customer. You have to worry about price, if they have spending power, if they’re just tire kickers, or if they’re people who needs a few simple questions answered before they buy something.

So you always have to be on the lookout for people like these, they will waste your time, cause you to do more talking than necessary, and will leave you without purchasing anything. If this has happened to you before, then I know how you feel. People have done this to me time and time again – but I now know how to identify those who will waste your time.

Luckily, you probably won’t experience any of this in your business. To make more money, the main thing that you should be concerned about is marketing. Marketing is the one key element that will either make or break your business. You need to be on your marketing grind day after day after day. Don’t let up. At the end of the day, you want to become 1st place – and this is something that a strong marketing plan will give you.

If you’re not aware of all the different kinds of marketing techniques available to you, then I would like to introduce you to some of them. Here’s the first kind of marketing technique that you should be using in your business.

1) Posters

These kind of posters should serve as graphical displays of what you can expect to see. I know of one barber shop owner, he has 30 haircut displays on the wall of his business, and he just asks all of these customers which style they want. I personally go for style number 15 – but that’s just me. (Lol…)

But you can use posters in your business also. Have a list of testimonials on the poster along with their name and picture detailing the kind of successful service that you have done for them.

Of if you’re a cosmetologist, you can follow the technique above regarding barbershops.

There’s a Chinese restaurant in my are who uses a black and white post detailing their new selections of Japanese dishes. I’m glad they made a sign of it, because I love their Japanese dishes, and I would have never used it if I never saw the poster on the wall.

As I mentioned that the poster wasn’t fancy at all. All it was a few dishes and their prices – right in front of the door. So you can’t miss it.

So what are some of the ways that you can use posters in your business? It doesn’t have to be basic like the Chinese restaurant mentioned above, it just has to get the message across in a simple matter. So start using this strategy today so that you can earn more sales and profits in your business today.

Good luck with using these tactics to have the most success as possible in your business.

Why Direct Response Advertising Is Less Effective In Your Home Business!

If you are still using direct response advertising in growing your home
business, you may not go far in terms of being successful because there are
more proven and powerful methods of building your home business.

Direct response advertising are the advertising that comes directly to the
consumers of a product with a hyped up sales pitch for the prospects to buy.

The medium that these methods of marketing is used can be seen in the TV
infomercials, Google AdWords, and Ezine advertising.

I want you to know that these methods are proven means to sell any products
of your choice. It worked at the inception of the internet. It is still
working in our day. However, presently the effectiveness of using this method has plummeted considerably.

For instance, if you try using Google AdWords to sell a product, you
will find out that most times you find it difficult to break even on your
campaign, besides dumping thousands of dollars in PPC fees each month.

This is because even though you use highly focused and targeted keywords to
drive the right prospects to your website, these prospects do not buy because they have an array of choices to make, and do not truly know a reliable and
genuine company that may have the quality of products that will actually
solve their problems.

So they simply take a look at your website, click on the back button and
proceed to the next similar product.

Granted, sometimes you have people buying your products, however statistics
have shown that it is becoming more difficult to get 1 out of every 100
targeted people to buy your products using PPC.

I’m honestly in no way condemning the use of PPC to advertise your home
products, what I’m only doing is trying to show you the true picture and also let you know that there is a way you can use PPC profitably instead of
using direct response advertising to get buyers for any products you may be
selling.

Affiliate Marketing – How To Easily Make Money Online With Affiliate Marketing

If you are looking for an easy way to start making money
online then affiliate marketing is by far the easiest.

Simply stated, affiliate marketing is where you earn
commissions on sales of other peoples products.

Although there is way more to making money with affiliate
marketing, it is a great way for you to learn the ropes
and make some money while doing so.

One important detail you want to do when offering other
products, is to make sure that you are sending the
traffic to your own opt in page first instead of sending
the visitors directly to the affiliate website.

Sending your traffic directly to the vendors site will
be a waste of your marketing efforts and will not produce
the type of income you are looking for.

Instead, send the visitors to a small web page where you
offer them a free report on the topic of your niche. Make
sure to have a strong headline and three or four bullet
points that outline what the freebie will give them.

You will also want to use a small opt in box to collect
the name and email addresses of your visitors. Once they
download your free report, you can direct them to the
affiliate website.

By using this technique along with affiliate marketing you
are building the all important opt in list and can follow
up with your prospects with other valuable information and
products.

Offer your new subscribers a variety of different affiliate
products and useful content to really make your affiliate
marketing efforts more lucrative.

Do you want to know how I build my internet business and make thousands of dollars per month from home?