Affiliate Marketing Without A Website

Having your own website to promote your affiliate products is a good option. But it is not necessary. There are many methods available that can be used to do your affiliate marketing business. The list is long, but the most important methods are email marketing, writing articles to e-groups, joining online discussions etc. Let us discuss some important methods that can be used to promote your affiliate products without having your own website.

Email Marketing

In this method you can promote your affiliate links and you don’t need your own website. People can click on your affiliate links present in your emails and can go directly to the merchant website to purchase the products.

Your email should contain the introduction about the product you are promoting and your affiliate links. Try to make your emails interesting and brief.

Try to expand your contact list. Use as many methods as you can to grab the email addresses of new people. Use online forums, chat forums etc to make new friends. Your email list must contain a few hundred contacts, at least. But don’t spam. Don’t send emails to the people who don’t know about you or who don’t want to receive your emails. Otherwise they will just block your emails and you will lose your contacts. As I said, your emails should be interesting to get the reader’s attention.

Offline Promotion

You can use the offline methods of promotion, like the classified ads, flyers etc. The best choice is the classified ads because its exposure is largest.

Writing free e-books

It is similar to email marketing. But in this method you will write the informative and interesting e-books and will send to the people via their email address. These e-books should be easy to read and helpful for their readers. The topics should be related to your affiliate products so that you can recommend the products in the body of e-books. Alternatively you can add a brief note about your affiliate products and affiliate links for promotion. If the readers like your e-book, they may visit the merchant website and make a purchase.

Writing in Forums

Search for some forums, at least three, that are related to your product and have high page rank. Register on these forums and start some discussion in the forum where maximum people are involved. Just post your questions there or answer some questions of other members. But don’t add any promotion text in the body of your posts. You are allowed to put your signature at the end of your post. Here you can write you name and your affiliate links.

When you become an active member of this forum then you may get some traffic from these forums to your merchant website through your affiliate links. This will ultimately result in more sales of the products you are promoting.

Writing Articles

You can write articles and publish them in the free article directories. You can embed your affiliate links in the text of your articles. If your articles are well formatted, informative and the article directory has large traffic then you can expect some good traffic to your affiliate links. And you know that more traffic on your affiliate links will result in more sales through your affiliate links.

Conclusion

The use of a website to promote your affiliate products is a good idea but it is not necessary. You can use the alternate methods to promote your affiliate products and links. The most popular among these methods are email marketing, writing to forums, article writing and offline promotion like classified ads. The main idea is that instead of promoting your website you will directly promote your affiliate links and people will directly go to the merchant website by clicking your affiliate links to purchase the products. This way you do not have to pay extra for your website creation and maintenance.

Scalping The Forex Market

Scalping when used in reference to trading the forex market refers to a method of arbitrage of small price gaps created by the bid-ask-spread. It specializes in taking profits on small price changes, right after a trade has been entered and profited from. This scalping method requires a forex trader to have a very strict exit strategy, because if the trader incurs even just one big loss they loose all of their small gains. Having the right tools for scalping is a big part of the equation, a very fast internet connection is worth its weight in gold. A live feed or direct access to a broker and of course the will to place as many trades as possible to make the scalping work.

Scalpers play the spread, and that means to buy at the bid price and sell at the ask price, to gain a big/ask difference. Scalping, unlike some other techniques, can profit even when the big and ask don’t move at all, as long as there are forex traders who are willing to take market prices. Like stated before, it involves entering and exiting a position very fast, within minutes sometimes seconds.

Scalping is based on an assumption that stocks will complete the first stage of a movement (as in the stock will move in the direction you want for a small period of time but where it goes is uncertain); some stocks wont move at all and others will. The main point of scalping is Lessened exposure to limits risk (margin call) – a brief exposure to the market eliminates the probability of running into a forex margin call.

The ask prices are immediate enter prices, usually the prices of the market for the quick buyers. Bid prices are for quick sellers. If a trade is entered at market prices, exiting that trade immediately without queuing would not get you back the amount paid because of the bid-ask difference. The spread can be viewed as trading bonuses or costs according to different people and different techniques. One one hand, traders who don’t want to queue their order instead of paying the market price, pay the spreads. And traders who wish to queue and wait for execution receive the spreads.

A change in price is the result of imbalance of buying and selling orders. Most of the time, prices stay stable, moving within a small range. This means neither buying or selling power can control the situation. There are only a few times which price moves towards a certain direction…and thats when the selling or buying power controls the market. It requires bigger imbalances for bigger price changes. Scalpers like the smaller moves and avoid the bigger ones altogether.

The liquidity of the forex market affects the performance of scalping, each currency pair within the market receives a different spread. The more liquid the market and the pairs are, the higher the spreads are. Scalpers like to trade in a more liquid market since they can make thousands of trades a day to add up their small gains.

How Great Market Research Increases Sales!

Increasingly, “Location, Location, Location” is being replaced by “Customer, Customer, Customer.”

This doesn’t come as a surprise to any savvy business person: What you know about your customers will help you serve them better and encourage them to spread the word about the value of your products and services.

However, how you go about learning as much as possible about current and potential customers is the true key to sustained success, especially as small businesses find themselves vying with national brands locating here or marketing via the web.

Sure, you can learn a lot through face-to-face discussions. Nevertheless, in 2008, some of the same detailed market analysis tools used by the biggest companies in the world are accessible to you.

Whether your business is in retail, restaurant, banking, insurance, financial services, or other businesses that services homeowners; you have a need to know your customer’s buying habits and lifestyles. Why? It helps drive sale of the products and services in your business.

Understanding which customers are most likely to purchase your products and services helps you target potential buyers more cost-effectively. Furthermore, by knowing where these customers live, you can make location-based decisions on your stores, restaurants, and branch locations.

When you shop, does the sales clerk ask for your zip code or telephone number? Do you use loyalty cards, store credit cards, charge cards? If so, these techniques provide the data necessary to develop customer profiles.

Businesses increasingly are utilizing location-based technology, demographic studies, traffic patterns, sales, homeowner location, and other data to describe customer lifestyles and buying habits (psychographics), identify ideal store locations, determine high and low volume product categories, locate their competition, estimate potential sales volume, and track average daily traffic volume. The same opportunities are available to the smallest business, due to continuous technology advances.

The use of decision support tools directly assists larger companies to understand their current location dynamics and markets that lead to their success, and identify where else these dynamics exist to support additional growth strategies.

It is not by chance that Home Depot, Chili’s Restaurants, Ben & Jerry’s, Wal-Mart, Pier One, Outback Steakhouse and other national brands are locating in your communities. Their decisions to build a store, hire and train staff, purchase inventory, and advertise in specific ways using these decision-support tools substantially reduces the associated investment risks.

They know who their best customers are; where they live; what the sales potential is from each customer; and which locations can maximize their investment. Increasingly, “Location, Location, Location” is being replaced by “Customer, Customer, Customer.”

Different businesses develop different concepts. A good location for one retailer may not be the same for another. Why? Location value is determined by the customers in that trade area. Customer concentrations drive the location decision!

Market researchers have established lifestyle segmentation systems that encompass up to 72 clusters or divisions based on life stage, demographics, income, purchasing habits and other unique characteristics of residents in specific neighborhoods.

Neighborhoods and households are labeled. These clusters and divisions are critical, since they are statistically likely to act in similar, predictable ways. Most stores service several predominant clusters or divisions. Researchers have categorized the over 111 million households in the U.S. into these segmentation systems.

What is your business concept’s “trade area?” You need to know how much time a typical customer is willing to spend to drive to your business. “Drive time” is often a product of the cost of the good or service. Consumers will drive further to purchase a bedroom set than they would to buy groceries. Today, location-based technology can cost-effectively produce a polygon-shaped map of your “drive time trade area.”

Once you know your dominant customer segments and your model trade area, you can graphically plot the major and minor clusters within each. Then, you can augment this with:

Daily traffic counts by your site location,
Competitor location(s),
Trade area product demand,
Total households in the trade area, and
Total population and other demographic data.
You also can determine whether an additional location for your store in the trade area would cannibalize (steal sales from) your existing location.

Data to help you market and advertise cost effectively

Want to market and advertise to the households in this trade area?

Consider a marketing message that “fits” the lifestyles and buying habits of your predominant segment profiles – using print, radio, television, or direct mail. Today, you can target direct mail only to specific households that are most likely to purchase your products and services, saving money on wasted eyes bought in a mass media campaign.

Second-home owners, for example, purchase much differently than full-time residents.

Want to determine if a potential, new location will be successful?

Develop a customer profile model, a model of your successful trade area, and an analysis of alternative sites to determine if these sites have the critical factors (profitability analysis, penetration and product performance, competitor location, cannibalization analysis) necessary for a successful location.

Want to know if your existing product and service mix is maximizing your current locations?

Analyze consumer-spending estimates for your trade area’s demand for specific products and services in 20 major categories and hundreds of individual items. These categories and items are indexed to national averages for each segment cluster or division and can help you understand why certain products and services are disappearing from the shelves and why other products are gathering too much dust.

How do you start this analysis?

If you are not yet collecting customer-specific information (street address is the ideal), start collecting it.
Analyze your sales and inventory data, as well as total cost of goods sold, to determine high and low sales categories.
Locate where your competition is.
Consider utilizing location, segmentation, and market analysis to increase your competitive edge.
Remember, technology advances have made this process very affordable for the small, local, or regional service business. You can compete effectively with the chains.